20 January 2016
LOGAN, Utah – Known for its comprehensive Z pillow family, Malouf will unveil three more pillows featuring a personalized aromatherapy experience. Each pillow is infused with either lavender, peppermint or chamomile, and includes an essential oil spritzer offering the user control over the life and strength of the aroma. Malouf’s new innovation is at the forefront of a growing trend to enhance the sleep experience through smell.
The three pillows—which retail at $139—are made of Malouf’s uniquely soft Dough memory foam and integrated with Zoned Technology that cradles the head while maintaining support for the neck. An environmentally friendly TENCEL mesh cover promotes airflow, controls moisture and maximizes scent release.“Our first scented pillow, the Zoned Dough Calming Lavender, has been a huge success with our customers since it was released over a year ago,” said Malouf CEO, Sam Malouf. “Recognizing the beginning of a new trend, we invested many research and development hours to find a better way to do it. The answer came in the form of high-quality, pure essential oils paired with our infused pillows.”
Malouf improved upon its initial lavender pillow with the new release and will add the Zoned Dough Peppermint and Zoned Dough Chamomile to the program.
The new Zoned Dough Lavender pillow and accompanying spritzer contains real lavender essential oil. This oil offers a sweet, floral and slightly woody scent used as a natural therapy to promote calming and relaxation for peaceful sleep.
The Zoned Dough Peppermint pillow and accompanying spritzer contains real peppermint essential oil. Offering a familiar minty scent, the oil used for natural therapy in promoting clarity of mind, healthy respiratory function and is naturally antimicrobial.
Finally, the Zoned Dough Chamomile pillow is infused with chamomile fragrance and accompanied by an essential oil spritzer to offer a warm, fruity scent used to naturally ease tension or insomnia and help create an uplifting, tranquil sleep environment.
Lavender, peppermint and chamomile essential oil sprays are also available in larger, 2 fluid ounce bottles that can be purchased separately.
Malouf will showcase its new products during the upcoming Las Vegas Market in showroom C1540 at the World Market Center.
Malouf has been innovating, manufacturing, and importing quality bedding products for over 11 years. Malouf’s product lines include Z pillows, WOVEN linens, STRUCTURES frames, SLEEP TITE protectors, and ISOLUS toppers. This comprehensive offering provides retail partners with the tools needed to enhance every mattress sale. Malouf now owns over one million square feet of warehousing space between the east and west coasts, allowing for streamlined shipping logistics and faster transit times. For more information about Malouf, visit http://www.maloufsleep.com.
Press Contact:Jake Neeley